MEDAN | INDATANEWS.COM ~ Adira Finance is set to host the Adira Expo Berkah Ramadan 2026 in North Sumatra and Aceh, showcasing its latest sharia-compliant product, Hasana, and continuing its popular Umrah untuk Sahabat loyalty program. The event highlights Adira Finance's commitment to providing accessible, responsible, and consumer-focused financing solutions.
Strengthening Financial Solutions for All Needs
Iwan Chandra, Head of Regional SSD North Sumatra at Adira Finance, emphasized the company's dedication to supporting Indonesians throughout their financial journey.
Read Also: Adira Finance Launches Hasana and Umrah Programs at Berkah Ramadan Expo 2026 "As people's needs continue to evolve, we strive to provide relevant, accessible, and need-based financial solutions. Being a friend means understanding consumers' needs over time and offering sustainable solutions," Iwan said during the Adira Expo launch in Medan on Thursday, 12 February 2026.
Adira Finance offers both automotive and non-automotive financing. Automotive options include new and used motorcycles and cars, while non-automotive solutions are provided through Solusi Dana, a cash loan secured by vehicle BPKB collateral.
Hasana: Sharia-Compliant Hajj Financing
Adira Finance unveiled Hasana, a sharia product using ijarah multijasa akad, designed to facilitate access to special hajj slots (haji plus) with installments up to 60 months.
Read Also: Sumatran Elephant Ratna Dies at R Zoo & Park Due to Organ Failure "Hasana bridges people's desire for faster departure access. Installments are affordable, and no collateral asset transfer is required," Iwan explained.
Hasana partners with official Penyelenggara Ibadah Haji Khusus (PIHK) registered with the Ministry of Religion. In North Sumatra, financing is available at branches in Medan Gatot Subroto, Binjai, Stabat, Tembung, Marelan, and Panyabungan, Gunung Tua, Sibuhuan, as well as across Aceh.
Umrah Loyalty Program and Expo Activities
The Umrah untuk Sahabat 2026 program continues to reward loyal customers, offering a chance to win an all-expenses-paid Umrah package through a lucky draw. Eligible applicants include all Adira Finance consumers, including former Mandala Finance customers, applying between 2 January and 30 June 2026. Winners will be announced on Adira Finance's official social media in July 2026.
Read Also: North Sumatra Launches First Maritime Education Center Taufik, Head of Regional Business North Sumatra, highlighted the purpose of Adira Expo 2026:
"We aim to bring our financing services closer to the community, especially ahead of Ramadan. With the Berkah Ramadan theme, we hope to serve North Sumatra and Aceh consumers proactively."
The expo will take place at Lapangan Sentra Budidaya Buah, Kota Pinang, Rantau Prapat from 13–15 February, and in Suzuya Mall Pematang Siantar and Suzuya Mall Banda Aceh from 3–5 February. Visitors can access a wide range of financing products, including Hasana, Solusi Dana, and automotive financing, with promotions such as cashback, direct gifts, light margins, shopping vouchers, and installment discounts.
The event will also feature live music, Zumba, pound fit sessions, and blood donation activities, aiming to combine financial services with community engagement.
Read Also: North Sumatra Prosecutor Applies Restorative Justice in Simalungun Assault Case Through Hasana and the Umrah untuk Sahabat program, Adira Finance seeks to strengthen long-term consumer relationships based on trust, convenience, and sustainability. (IDNC)
REPORTER: Darmailawati
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