MEDAN | INDATANEWS.COM - North Sumatra Governor, Bobby Nasution, accompanied by a member of Commission VII of the Indonesian House of Representatives (DPR RI), visited the Deli Serdang Regency Government Pavilion during the 50th Pekan Raya Sumatera Utara (PRSU) held in Medan on Thursday afternoon, July 9, 2026.
During the visit, Bobby personally observed various outstanding products displayed by the Deli Serdang Regency Government through its pavilion. A range of regional potentials, from traditional woven handicrafts to high-quality agricultural products, became the main focus of attention as the delegation toured the exhibition area.
Bobby assessed that the Deli Serdang Pavilion represented a successful example of an attractive presentation that reflected the richness and diversity of regional potential. He stated that Deli Serdang's participation in the 50th PRSU was a strategic step to introduce local products and regional strengths to a wider audience.
"The Deli Serdang Pavilion is presented in an impressive and extraordinary manner by showcasing the richness of regional potential. I appreciate the Deli Serdang Regency Government for its participation in enlivening the 50th PRSU," Bobby said.
SHOWCASING REGIONAL POTENTIALS: North Sumatra Governor Bobby Nasution appreciated the Deli Serdang Pavilion, which highlights regional strengths through handicraft products and leading agricultural commodities. (PHOTO: Edi Saputra)
Pavilion Showcases Regional Leading Products
The Deli Serdang Regency Government Pavilion serves as one of the main exhibition spaces showcasing the creativity and potential of the local community. Through this exhibition, visitors can directly discover various leading products that represent the character and natural resources of the Deli Serdang region.
Traditional woven crafts from the area are among the pavilion's main attractions. In addition, the Deli Serdang Government also showcased various agricultural products with significant economic value that have the potential to improve community welfare.
The participation of regional pavilions at PRSU is not only an opportunity to promote local products but also serves as a platform for regional governments to expand marketing networks for local entrepreneurs, particularly Micro, Small, and Medium Enterprises (MSMEs).
50th PRSU Encourages Regional Economic Growth
Bobby stated that the participation of all regencies and cities across North Sumatra in the 50th PRSU plays an important role in introducing each region's potential.
According to him, every regional pavilion provides an overview of the diversity of natural resources, culture, leading products, and innovations that continue to develop across North Sumatra.
Through this event, regional governments are expected to utilize PRSU as a means of strengthening economic sectors, tourism, and MSMEs. Greater recognition of local products is also expected to create new opportunities for cooperation and business development among communities.
"The participation of all regencies and cities in North Sumatra is expected to help promote regional potential while encouraging the growth of economic, tourism, and MSME sectors in North Sumatra through the implementation of the 50th PRSU," Bobby explained.
DISPLAYING LOCAL LEADING PRODUCTS: The Deli Serdang Regency Government Pavilion showcases various local leading products as part of efforts to promote economic potential, tourism, and MSMEs in the region during the 50th PRSU. (PHOTO: Edi Saputra)
Deli Serdang Strengthens Promotion of Local Potential
Deli Serdang's participation in the 50th PRSU demonstrates the commitment of the regional government to introduce various outstanding potentials of the area to the wider public.
Through the Deli Serdang Pavilion, the regional government presents an overview of the strength of the local economy, which is supported by handicrafts, agriculture, and creative products developed by the community.
The 50th PRSU provides Deli Serdang with an opportunity to expand the marketing of regional leading products while presenting the identity of the region to visitors from various areas.
By promoting local potential more broadly, Deli Serdang hopes that community products will become increasingly recognized and improve their competitiveness at both regional and national levels.
The implementation of the 50th PRSU also serves as an important moment for regional governments across North Sumatra to establish cooperation in developing sustainable economic potential. (IDNC)
REPORTER: Edi Saputra | EDITOR: Fik Sagala